Zhu Yi - My portal - researchmap

Profile Information

Researcher number: 30737664
J-GLOBAL ID: 201501068242807226
researchmap Member ID: 7000012099

External link: http://zoezhuyi.net/

Research Interests

Business Ethnography, cross-cultural management, globalization

Research Areas

Humanities & social sciences / Cultural anthropology and folklore /

Research History

Oct, 2017

Assistant Professor, Graduate School of Business Sciences, University of Tsukuba
Apr, 2015 - Sep, 2017

Assistant Professor, Graduate School of Humanities and Social Sciences, University of Tsukuba
Apr, 2014 - Mar, 2015

Assistant Professor, Faculty of Arts and Science, Kyushu University

Education

Sep, 2009 - Mar, 2013

The University of Hong Kong
Apr, 2007 - Mar, 2009

Department of Area Studies, Graduate School of Arts and Science, The University of Tokyo
Apr, 2003 - Mar, 2007

Department of French Studies, School of Foreign Studies, Aichi Prefectural University

Awards

Jun, 2019

異文化経営学会学会賞（論文の部）, 異文化経営学会

Papers

Creation of Corporate Identity: The Role of Rites and Symbol in Management

Zhu,Yi

International Journal of Business Anthropology, 39-65, Mar, 2019 Peer-reviewed
Cultural Conflicts in the Process of Embedding Mission Statements

Zhu,Yi

Transcultural Management Review, 15 55-70, Mar, 2019 Peer-reviewed
The Impact of a Corporate System on Impression Management: Implications from an Ethnographic Research Study

朱,藝

East Asian Sociology of the 21st Century, 101-118, Jul, 2018 Peer-reviewed
Managing Diversity in a Contemporary Organization: Pursuing “Authenticity” in the process of overseas expansion

Zhu,Yi

Journal of International and Advanced Japanese Studies, 187-202, Mar, 2018 Peer-reviewed
企業・実務のエスノグラフィ

Zhu,Yi

Abstracts of the Annual Meeting of the Japanese Society of Cultural Anthropology, 2018 176, 2018 Peer-reviewed
人類学的視野から見る日系企業のグローバル化

Zhu,Yi

Abstracts of the Annual Meeting of the Japanese Society of Cultural Anthropology, 2018 177, 2018 Peer-reviewed
Introducing Omotenashi to the World: Challenges of Japanese Customer Service in a Cross-cultural Setting

Zhu,Yi

Transcultural Management Review, 13 47-63, Dec, 2016 Peer-reviewed
Are fashion retailers creative? Evidence from Uniqlo, Asia's leading fashion brand

Zhu,Yi

The Journal of International Public Policy, 38 1-22, Oct, 2016 Peer-reviewed
Reexamination of Japanese Companies Overseas: Anthropological Critiques of Ethnocentric Management

朱,藝

Journal of Management Philosophy, 60-73, Aug, 2016 Peer-reviewed
Country Report: China

Zhu,Yi

Super Global High School Global Leadership Report Series, 2016 Peer-reviewed
Corporate ideology and store mangers: Implication from a Japanese retailer

Zhu,Yi

The Journal of International Public Policy, 36(2) 1-24, Oct, 2015 Peer-reviewed
"Implementation" of management philosophy overseas: Case Study of a Japanese retailer in Hong Kong

Zhu,Yi

Journal of Management Philosophy, Apr, 2015 Peer-reviewed
Cultural implementation process of a Japanese company in Hong Kong: from perspectives of local front line workers

Zhu,Yi

Anthropological Research, 6 101-144, Mar, 2015 Peer-reviewed
Limitations of the Institutional Control: Case Study of a Company Training Program

Zhu,Yi

Chinese Journal of Applied Anthropology, 2(2) 97-123, Dec, 2013 Peer-reviewed
中国におけるカルフールの人的資源管理の現地化について ―関係者へのインタビューを通じて

朱,藝

金城学院大学論集社会科学編, Mar, 2013
The New Rich in the Party-State China ―A case study on their consumption patterns

Zhu,Yi

岐阜市立女子短期大学研究紀要, Mar, 2013
Book review of "Globalisation and Japanese Organisational Culture: An ethnography of a Japanese Corporation in France"

Zhu,Yi

Chinese Journal of Applied Anthropology, Dec, 2012 Peer-reviewed
Manage "globally" in an Overseas Market: Case study of a Japanese Company in Hong Kong

Zhu,Yi

Chinese Journal of Applied Anthropology, Dec, 2012 Peer-reviewed
Management Strategies of Carrefour and Ito-Yokado in China: A Comparative Study

Zhu,Yi

International Journal of Business Anthropology, Mar, 2012 Peer-reviewed

Presentations

Digitization of Human Resource Management in Japan: Opportunities and Challenges

Zhu,Yi

AAS-in-Asia 2019, Jul 1, 2019
Doing Ethnography in Business: Identity Manipulation and its Implications

Zhu,Yi

8th International Conference on Business Anthropology, Jun 6, 2019
Identity politics, Cosmopolitanism and Business: Journey of a Japanese Company in Hong Kong

Zhu,Yi

4th Global Creative Industries Conference, May 26, 2018
Identity Building: Rites and Symbol in Corporate Management

Zhu,Yi

The Sixth International Conference on Applications of Anthropology in Business, May 25, 2018
Eat, Share and Serve: Founder Philosophy and Community Building in Business

Zhu,Yi

AJJ Spring, Apr 28, 2018
Language, Ideology, and Cross-cultural management: Cases of Japanese managers in Hong Kong and the United States

Zhu,Yi

AJJ Fall Meeting, Dec, 2017
Reexamination of Cultural Superiority: Negotiating the Meaning of “Japaneseness” in a Cross-cultural Workplace

Zhu,Yi

Third Global Creative Industries Conference, Sep, 2017
研究者から見た機関リポジトリ

朱,藝

2017年度機関リポジトリ新任担当者研修, Jun 28, 2017 Invited
自民族中心主義の再考：海外における日系・中国系企業の比較を中心に

Zhu,Yi

日中社会学会全国大会, Jun 3, 2017
人類学的視野から見る日系企業のグローバル化：実務界への提言

朱,藝

日本文化人類学会第52回研究大会

Teaching Experience

Professional Memberships

Research Projects

Comparison of "omotenashi" culture in Japan and China: Employees' service mindset and practices in cross-cultural business

Research Fund, Inamori Foundation, Apr, 2019 - Mar, 2020

Yi Zhu
国民文化と異文化経営の関連性：日本における中国企業を事例に

若手研究(B), 日本学術振興会, Apr, 2016 - Mar, 2019

朱藝
「日本式」サービス精神の継承と伝播における課題：小売業で勤務する外国人労働者の「声」を中心に

2016年度研究助成, 異文化経営学会, 2016 - 2018

朱藝
Implementation of corporate culture and its reproduction process: case of a Japanese retailer’s management philosophy in China

Research Fund, The Konosuke Matsushita Memorial Foundation, Sep, 2014 - Sep, 2015

ZHU Yi
Store culture and stability of talent: Case study of Uniqlo in China and Hong Kong

Kyushu University Interdisciplinary Programs in Education and Projects in Research Development, Kyushu University, Sep, 2014 - Mar, 2015

ZHU Yi