TSUKADA Tomoko

J-GLOBAL         Last updated: Mar 20, 2018 at 14:24
 
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Name
TSUKADA Tomoko
URL
http://www.marketing-tsukada.com
Affiliation
Toyo University
Section
Faculty of Business Administration, Department of Marketing, Faculty of Business Administratim Toyo Univ.
Degree
(BLANK)
Research funding number
40277356

Research Interests

 
 

Research Areas

 
 
  • Business administration / Commerce / 

Education

 
 
 - 
1984
Graduate School, Division of Commerce, Keio University
 
 
 - 
1979
Faculty of Commerce, Keio University
 

Published Papers

 
Do Amazon Purchasers displace Department Stores as Apparel Retailers in Japan?
TSUKADA Tomoko
Bulletin of the Graduate School, Toyo University   53 183-209   Mar 2017
A Study on Private Label Apparel Launchs by Department Stores in Japan
TSUKADA Tomoko
Journal of Business Administration   (89) 103-117   Mar 2017
A Study on Dr. Shikamatsu Mukai, a Pioneer in Market Distribution
TSUKADA Tomoko
Keiei Ronshu   (87号) 49-63   Mar 2016   [Refereed]
A Study on Luxury Fashion Brands and 'Brand Resonance' as a Goal
TSUKADA Tomoko
Bulletin of the Graduate School, Toyo University   51 149-179   Mar 2014
A Sutudy on Brand Strategy for the Local Textile Industry in Japan (2)
TSUKADA Tomoko
Keiei Ronshu   (79) 47-59   Mar 2012
A Study on Marketing of Farm Products in Japan
TSUKADA Tomoko
Keiei Ronshu   (75) 29-42   Mar 2010

Misc

 
Tsukada Tomoko
Journal of business administration   61 45-60   Nov 2003
Tsukada Tomoko
Journal of business administration   60 77-92   Mar 2003
HOSAKA Keita, TUKADA Tomoko
Office automation   22(1) 95-100   Apr 2001

Books etc

 
Fashion Marketing
TSUKADA Tomoko (Part:Editor)
Doubunkan   Apr 2013   
Corporate Brand and Strategic Product Management
Chuokeizai   2003   
Cyber Marketing
Cyber Marketing   2001   

Works

 
The situation of imported bags and luggage in Japan, and a view point for Toyooka, small local industry for bags and luggage.
1989
Marketing for used-car-dealers.
1993
Cyber marketing for fabric retailers in Nippori, Tokyo
2000
Fashion Industry and Japan
2000
electronic-business
2001

Research Grants & Projects

 
Cyber marketing
Marketing as a Social Science.
How to use marketing techniques for small local industries - A Case : Toyooka, Hyogo