Using an extended set of equations of state and a multiple-group multiple-code collaborative effort to generate waveforms, we improve numerical-relativity-based data-analysis estimates of the measurability of matter effects in neutron-star binaries. We vary two parameters of a parametrized piecewise-polytropic equation of state (EOS) to analyze the measurability of EOS properties, via a parameter Lambda that characterizes the quadrupole deformability of an isolated neutron star. We find that, to within the accuracy of the simulations, the departure of the waveform from point-particle (or spinless double black-hole binary) inspiral increases monotonically with Lambda and changes in the EOS that did not change Lambda are not measurable. We estimate with two methods the minimal and expected measurability of Lambda in second- and third-generation gravitational-wave detectors. The first estimate using numerical waveforms alone shows that two EOSs which vary in radius by 1.3 km are distinguishable in mergers at 100 Mpc. The second estimate relies on the construction of hybrid waveforms by matching to post-Newtonian inspiral and estimates that the same EOSs are distinguishable in mergers at 300 Mpc. We calculate systematic errors arising from numerical uncertainties and hybrid construction, and we estimate the frequency at which such effects would interfere with template-based searches.