One possible way of reducing drivers’ psychological burden under severe traffic congestion is to reframe their travel time as “valuable time” via “Information and Communication Technologies (ICTs) for enjoying traffic congestion.” Such technology, of course, must be safe for drivers and satisfy legal restrictions. As a first step, a questionnaire survey was conducted to grasp drivers’ activities during traffic congestion, thus clarifying the possible content of these ICTs, as well as the target groups. Overall, the majority of participants reported engaging in conversations to pass the time when they had passengers in the car. Furthermore, for long-term congestions, these drivers selected more active activities (i.e., activities requiring specific motions to be performed). Drivers without any passengers tended to select passive activities (i.e., activities that do not require specific motions) during short-term traffic congestions. Younger drivers and more creative and curious drivers also selected active activities during long-term congestions. Taken together, the results suggest that one of our future main targets for these ICTs is young people with passengers (partic