2006年4月
Japanese Consumers' Perceptions on and Willingness to Pay for Credence Attributes Associated with Canola Oil
Journal of Agricultural and Applied Economics
- ,
- ,
- 巻
- 38
- 号
- 1
- 開始ページ
- 91
- 終了ページ
- 103
- 記述言語
- 英語
- 掲載種別
- 研究論文(学術雑誌)
- DOI
- 10.1017/s1074070800022094
- 出版者・発行元
- Cambridge University Press ({CUP})
<jats:p>In this study we found that Japanese consumers value the conventional health claim “low in saturated fat” more than the relatively newer claims, such as “high in oleic acid.” In addition, consumers do not prefer oil with genetically modified ingredients or oil that is not domestically produced, but they are willing to pay extra for “organic” or “functional food” features. We also found that the scope and source of information on these credence attributes may also affect consumers' choices and willingness to pay and that the effects may not be completely consistent with what one would expect.</jats:p>
- ID情報
-
- DOI : 10.1017/s1074070800022094
- ISSN : 2056-7405
- ORCIDのPut Code : 101440229