EIKO TOMIYAMA

J-GLOBAL         Last updated: Apr 16, 2019 at 20:58
 
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Name
EIKO TOMIYAMA
URL
http://www.jigyo.ac.jp/teacher/sennin/tomiyama-eiko.html
Degree
phD Economics(Niigata University), Master of Economics(Niigata University)
Research funding number
40449426
Twitter ID
TOMIYAMAEIKO

Research Areas

 
 

Education

 
 
 - 
2002
Niigata University
 
 
 - 
1999
Niigata University
 
 
 - 
1986
Faculty of Foreign Language, Tokyo University of Foreign Studies
 

Published Papers

 
EIKO TOMIYAMA
Session No.21,26th International Colloquium of Gerpisa      Jun 2018   [Refereed]
“ Global Marketing by Small and Medium-sized Enterprises-The Case Study of Snow Peak Inc.-“
EIKO TOMIYAMA
9(1) 1-16   Apr 2018   [Refereed]
” Contribution of Japanese-Language Education towards VietNam-Japan Relations“
Kimio Takanaka & Eiko Tomiyama
『グローバル化時代における日本語教育と日本研究』   235-242   2018   [Refereed]
"Ecotourism development strategy in northern Bali"
EIKO TOMIYAMA
Bulletin of Graduate Institute for Entrepreneurial Studies   8(1) 61-76   Apr 2017
"Study on common points and differences of design strategies that Toyota Motor Corporation and Nissan Motor Co., Ltd. tackle"
EIKO TOMIYAMA
Bulletin of Graduate Institute for Entrepreneurial Studies   8(1) 29-44   Apr 2017
EIKO TOMIYAMA
『ERINA REPORT』   No.131 34-46   Aug 2016
"Farmer's problem solving by CSV and value co-creation with farmers: Case study of agricultural total solution company" SIISO "
EIKO TOMIYAMA
Bulletin of Graduate Institute for Entrepreneurial Studies   7(1) 65-80   Apr 2016
"Consideration on Cooperation and Collaboration between Comprehensive Regional Sports Clubs and Companies: Toward Solving the Management Issues of Comprehensive Area Sports Clubs"
EIKO TOMIYAMA
Bulletin of Graduate Institute for Entrepreneurial Studies   7(1) 49-64   Apr 2016
"Current Status and Issues of Sado City's Structural Reform Special Zone towards Regional Revitalization: Case Study by Special Zones in Niigata Prefecture"
EIKO TOMIYAMA
Bulletin of Graduate Institute for Entrepreneurial Studies   7(1) 33-48   Apr 2016
"Study on the effect of treatment education for staff working at social welfare facilities / business offices"
EIKO TOMIYAMA
Bulletin of Graduate Institute for Entrepreneurial Studies   7(1) 17-32   Apr 2016
"EMU system defects and small Eastern European countries"
EIKO TOMIYAMA
Bulletin of Graduate Institute for Entrepreneurial Studies   7(1) 1-16   Apr 2016
"Financial situation and issues of Sado city"
EIKO TOMIYAMA
BULLETIN OF KEIWA COLLEGE   (25) 125-146   Mar 2016
EIKO TOMIYAMA
Economic Research Institute for Northeast Asia   Vol.4(No.125) 47-66   Mar 2016
EIKO TOMIYAMA
The Northeast Asian Economic Review   Vol.3(Vo.2) 69-80   Oct 2015
" Research on the relationship between social capital and the power to create bustle of the area"
EIKO TOMIYAMA
Bulletin of Graduate Institute for Entrepreneurial Studies   6(1) 53-70   Apr 2015
" Changes in Slovenian society seen from the viewpoint of business and systems"
EIKO TOMIYAMA
Bulletin of Graduate Institute for Entrepreneurial Studies   6(1) 33-52   Apr 2015
"A Study of Semi Knock Down(SKD) Production and Sales and Marketing Strategy in the Russian Far East"
EIKO TOMIYAMA
The Northeast Asian Economic Review   Vol.2(No.2) 39-50   Oct 2014
Management structure and issues of the landing-type tourism utilizing local resources:
EIKO TOMIYAMA
Bulletin of Graduate Institute for Entrepreneurial Studies   5(1) 19-35   Apr 2014
Semi knock-down(SKD) production and marketing strategies of automobile manufacturers in emerging countries:Case Study of Ssangyong Motor ,Mazda, and Toyota in Vladivostok
EIKO TOMIYAMA
Bulletin of Graduate Institute for Entrepreneurial Studies   Vol.5(No.1) 1-18   Apr 2014
Entry strategies of automaker in emerging countries Russia :A case study of Ssangyong Motor, Mazda, and Toyota entring the market in Vladivostok by semi knock-down(SKD) production
EIKO TOMIYAMA
ERINA REPORT   (No.116) 57-66   Mar 2014
"Competitive Strategies of Major Foreign Automobile Manufacturers in Russian Market"
EIKO TOMIYAMA
Gerpisa colloquium      2014
Strategy of Hyundai Motor and extension in Russian market: To verify the "selective focused local adaptation strategy"
EIKO TOMIYAMA
Russian NIS Monthly Survey   10-23   Jul 2012
Toyota VS Hyundai:Battles around the Russian automotive market
EIKO TOMIYAMA
MUFG BizBuddy      Jun 2012
Comparative study of the approach of Hyundai Motor and Toyota Motor Corporation to the Russian market
EIKO TOMIYAMA
ERINA REPORT   Vol.106 57-64   Jun 2012
Emerging strategy of Hyundai Motor:Mainly India and Russia
EIKO TOMIYAMA
BULLETIN OF KEIWA COLLEGE   (No.21) 223 -240   Mar 2012
exploring the international competitiveness of Hyundai Motor
EIKO TOMIYAMA
Bulletin of Graduate Institute for Entrepreneurial Studies   Vol.2(No.1)    May 2011
Marketing strategy of Hyundai Motor in Russia
EIKO TOMIYAMA
ERINA REPORT, Economic Research Institute for Northeast Asia   Vol.98 34-44   Mar 2011
The Export Base for Taking Advantage of EU Customs Union-General Consideration of Turkey Automobile Industry-
Hiromi SHIOJI/Eiko TOMIYAMA
BULLETIN OF KEIWA COLLEGE   (NO.20) 89-100   Mar 2011
Features of the Russian market in the global expansion of Hyundai Motor:To subsidiary KD production from licensing
EIKO TOMIYAMA
Roshia-Yurashia Keizai   (No.940) 10-26   Sep 2010
A Study on the role of leadership in the growth strategy until the mid-sized local companies from entrepreneurial:Case studies of "Kabudotchi"
EIKO TOMIYAMA
Bulletin of Graduate Institute for Entrepreneurial Studies   Vol.1 14-26   Mar 2010
The Marketing strategy For Russian Market by the Chinese Automobile Manufacturers: The case of Chery,Great Wall and Geely
EIKO TOMIYAMA
Roshia Yurashia Keizai(Russian Eurasia Economy - research and material)   (No.923) 2-21   Apr 2009
Secrets of Success in Marketing Strategies in Central and Eastern Europe: Case Studies on Japanese Companies in Poland and Hungary
EIKO TOMIYAMA
Journal of Economics of Niigata University,2008-Ⅱ   (No.86)    Mar 2009
The Marketing strategy For Russian Market by the Foreign Automobile Manufacturers - The Case Study of Ford, Renault, GM and Hyundai-
EIKO TOMIYAMA
Roshia Yurashia Keizai(Russian Eurasia Economy - research and material)   (No.913) 32-47   2008
From Local Company to Global Company-The Problem of Product Development and Export Marketing of Endo factory-
EIKO TOMIYAMA
BULLETIN OF KEIWA COLLEGE   (No.17) 283-298   2008
Russian business and market as viewed from the global marketing
EIKO TOMIYAMA
Roshia-Yurashia Keizai Chosa Shiryo〔Economic Research Report of Russian and Eurasia〕   No.895    Jan 2007
Visiting the Russian St. Petersburg factory of Toyota's launch in preparation
EIKO TOMIYAMA
ERINA REPORT, Economic Research Institute for Northeast Asia   Vol.67 61-65   2007
The Continuing Boom in the Russian Economy and The Changes in the Russian Market Entry Modes and Export Channel Strategies of Japanese Companies(PartⅡ)
EIKO TOMIYAMA
BULLETIN OF KEIWA COLLEGE   (No.16)    2007
”The Continuing Boom in the Russian Economy and The Changes in the Russian Market Entry Modes and Export Channel Strategies of Japanese Companies(Part1)”)
EIKO TOMIYAMA
BULLETIN OF KEIWA COLLEGE   (No.15)    Feb 2006
Internationalization and Global Marketing of A Russian Enterprise: The case of Lukoil’s Entry Strategy to American market
EIKO TOMIYAMA
Eurasian Studies, ed.Institute of Eurasia、Toyo-Shoten   (No.34) 20-25   2006
The Transfer of Japanese Style Management and Production Systems in Russo-Japanese Joint Ventures
EIKO TOMIYAMA
ERINA REPORT, Economic Research Institute for Northeast Asia   Vol.68 17-27   2006
Innovations and Science in Siberia From the Perspective of Global Management
EIKO TOMIYAMA
ERINA REPORT,Economic Research Institute for Northeast Asia   Vol.67 20-33   Dec 2005
An Evaluation of the Business Environment in Siberia From the Perspective of Global Marketing
EIKO TOMIYAMA
Vol.66    Oct 2005
The Continuing Boom in the Russian Economy and Changes in the Russian Market Entry Modes and Export Channel Strategies of Japanese Companies
EIKO TOMIYAMA
ERINA REPORT, Economic Research Institute for Northeast Asia   Vol.59 -EIKOTOMIYA   Aug 2004
Consideration about the Definition of International Marketing and Global Marketing, Report of Joint Research Project
EIKO TOMIYAMA
Niigata University Graduate School of the Studies of Contemporary Society and Culture   1-16   Mar 2004
Change of the distribution in new- emerging market Russia
EIKO TOMIYAMA
ERINA REPORT, Economic Research Institute for Northeast Asia   Vol.56 11-24   Feb 2004
The restrictions problem of the distribution channel extension in a market-oriented economy’s country and Channel power-related changes: The case study of the Russia market
EIKO TOMIYAMA
Report of Joint Research Project, Niigata University Graduate School of the Studies of Contemporary Society and Culture   12-26   Mar 2003
Economy of the Russia Far East and the Russo-Japanese economy-related present conditions and perspective
EIKO TOMIYAMA
THE NORTH-EAST ASIA STUDIES ANNUAL REPORT, Institute of Modern Socio-cultural Studies of Niigata University The Office of North-East Asia Studies   (No.10) 40-63   Mar 2003

Books etc

 
"China and Russia at the Crossroads"
EIKO TOMIYAMA (Part:Joint Work, Chapter 6 "Current Status and Issues of the Russian Automobile Industry Policy and Parts Supply Chain")
SOSEISHA   2016   
Structure in emerging markets strategy of Japanese manufacturers under rhe global competition
EIKO TOMIYAMA (Part:Joint Work, pp.142-164)
Nikkan Jidosha Shimbunsha   Mar 2014   
Automotive market in Russia:The future of the highly competitive marketplace
EIKO TOMIYAMA (Part:Joint Work, pp.2-60)
Touyousyotenn   Oct 2012   
Growth Strategy of Hyundai Motor
EIKO TOMIYAMA (Part:Joint Work, pp.73-90)
Nikkan Jidosha Shimbunsya   Oct 2012   
Multinational corporations and emerging markets
EIKO TOMIYAMA (Part:Joint Work, pp.186-200)
Bunshindo   Oct 2012   
Corporate management of strategic globalism
EIKO TOMIYAMA (Part:Joint Work, pp.65-94)
Soseisya   Jul 2012   
The Changing Nature of Doing Business in Transition Economies
Edited by Marin Marinov & Svetlana Mar inova, author EIKO TOMIYAMA etc. (Part:Joint Work, Chapter 8, The Changing Russian Economy: Export Chan nel Strategies of Japanese Companies”, Edited by Marin Marinov & Svetlana Mar inova,pp.1 23-147)
Palgrave Macmillan, U.K.   Jan 2011   
Small and medium‐sized enterprises seize the opportunities:The case study about the requirements of a leader
EIKO TOMIYAMA (Part:Joint Work, pp.14-50)
Soseisya   Apr 2010   
The world economy of the United States and China cooperation
EIKO TOMIYAMA (Part:Joint Work, pp.57-77)
Dobunkanshuppan   Mar 2010   
European new era-Business activities and EU of 600 million people
EIKO TOMIYAMA (Part:Joint Work, pp.55-71)
Koyoshobo   Jan 2010   
Global Marketing of Japanese companies
EIKO TOMIYAMA (Part:Joint Work, pp.207-228)
Hakutousyobo   Apr 2009   
Economy and business of Eastern Europe
EIKO TOMIYAMA (Part:Joint Work, Chapter 4 - Chapter 8)
Soseisha, Tokyo   Jul 2007   
The easiest way to understand global marketing -Russia and business-
EIKO TOMIYAMA
Soseisya   Sep 2005   
New marketing reader
EIKO TOMIYAMA (Part:Joint Work)
Soseisya   Oct 2004   
Russian market entry strategy
EIKO TOMIYAMA
Minervashobo   Feb 2004   

Conference Activities & Talks

 
‘Parts Localization Lifecycle in the Auto Industry’
Hiromi Shioji and Eiko Tomiyama
15 Mar 2019   
“Internationalization and Global Marketing of Automotive Recycling Companies to expand the world’s venous industry: Case Study of Kaiho Sangyo Co. ”
EIKO TOMIYAMA
Global Marketing Conference   28 Jul 2018   
” Education and Practice for Business Cr eation by Integration of “Entrepreneurship” and “Design thinking””
EIKO TOMIYAMA
The 22nd ASBBS International Conference in Niigata, Japan   23 Jun 2018   
“Internationalization and Global Marketing by an Automoti ve Recycling Company: Case Study of the Japanese Recycling Company Kaiho Sangyo”
EIKO TOMIYAMA
The 22nd ASBBS International Conference in Niigata, Japan   23 Jun 2018   
"SDGs and BoP3.0 of Automobile Recycling company: Case Study of the 1st SDGs Business Award Ecosystem Prize Winning Company in Japan “KaihoSangyo”
EIKO TOMIYAMA
26th International Colloquium of Gerpisa   13 Jun 2018   
” Contribution of Japanese-Language Education towards VietNam-Japan Relations from the Perspective of Global Marketing“
EIKO TOMIYAMA
2018   
"Micro comparative empirical analysis with Russian Far East market as seen from corporate management and European Dept of Export: Comparison of marketing"
EIKO TOMIYAMA
International Workshop”Market Quality of Russian Far East: Revealed Figures through Views of Company Management”(RUSSIA)   6 Mar 2017   
"The Automobile Market in Russia"
EIKO TOMIYAMA
The 9th World Congress of ICCEES(Makubari,Japan)   6 Aug 2015   
"Catching-up strategy of companies in the least-followed country - comparison of parts procurement strategies of Japanese and Korean automobile manufacturers in Russia"
EIKO TOMIYAMA
Conference of Multinational Enterprises 8th National Convention Free Theme (KEIO UNIVERSITY)   12 Jul 2015   
"Hyundai Motor Company's "Selective Focused Local Adaptation Strategy" from the Perspective Global Marketing"
EIKO TOMIYAMA
23nd International Colloquium of GERPISA(PARIS)   10 Jun 2015   
"How do the Marketing Strategies of Major Foreign Automobile Manufacturers in the Russian Market Differ?"
EIKO TOMIYAMA
Economic and Business cooperation between Asia and Europe, Asia-Europe Perspective Association International Conference 2014'Peace and Prosperity in Northeast Asia and Experience from the European Integration' (GERMANY)   10 Dec 2014   
"Actual State of Supply Chain of Automobile Parts in Russia - Current Status and Issues of Parts Procurement Strategy of Renault Nissan / Aft Vos -"
EIKO TOMIYAMA
11 th Asian Used Car Distribution Study Group   22 Nov 2014   
EIKO TOMIYAMA
6th Workshop in International Business, University of Vaasa ,Finland   26 Aug 2001   
EIKO TOMIYAMA
EIKOTOMIYA   27 Mar 2004   
EIKO TOMIYAMA
VII World Congress, International Council for Central and East European Studies (ICCEES), Berlin, Germany   30 Jul 2005   
Current Status of the Russian automotive market and dynamic changes in sales channel
EIKO TOMIYAMA
14 Jul 2007   
EIKO TOMIYAMA
The VIII World Congress of the International Council for Central and East European Studies   27 Jul 2010   
EIKO TOMIYAMA
25 May 2013   
EIKO TOMIYAMA
22nd International Colloquium of GERPISA   5 Jun 2014   

Research Grants & Projects

 
Global Marketing
Theory of Marketing Strategy in Emerging Markets
Strategy for Entering the Russian Market
Internationalization of SMEs and export marketing
Comprehensive research on global marketing for emerging automobile manufacturers
Growth Strategies from Entrepreneurial
Project Year: 2010 - 2012