論文

査読有り 筆頭著者 責任著者
2015年6月

ネットスーパー利用に関する文脈価値の分析

農林業問題研究
  • 滝口沙也加
  • ,
  • 清野誠喜

51
1
開始ページ
32
終了ページ
37
記述言語
日本語
掲載種別
研究論文(学術雑誌)
DOI
10.7310/arfe.51.32
出版者・発行元
地域農林経済学会

This study analyzes the value of grocery purchases made through net supermarkets. The results indicate that such purchases carry specific meanings and that consumers who purchase groceries using net supermarkets can be classified into three categories. The first comprises consumers whose use of net supermarkets is restricted to purchases of vegetables at weights unavailable through other channels. The second comprises consumers attracted to the unique cachet of buying through a net supermarket. The third category comprises consumers who feel that their lifestyles make using net supermarkets a necessity.

リンク情報
DOI
https://doi.org/10.7310/arfe.51.32
CiNii Articles
http://ci.nii.ac.jp/naid/130005085113
URL
https://jlc.jst.go.jp/DN/JLC/20012728495?from=CiNii
ID情報
  • DOI : 10.7310/arfe.51.32
  • ISSN : 0388-8525
  • CiNii Articles ID : 130005085113

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