Yu Matsubara
(松原 優)
Modified on: 09/25
Profile Information
- Affiliation
- Assistant professor, School of Business Administration, Kwansei Gakuin University
- Degree
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Master of Sport Sciences(Mar, 2020, Waseda University)Ph.D. in Business Administration(Mar, 2024, Tokyo Metropolitan University)
- J-GLOBAL ID
- 202201000971537397
- researchmap Member ID
- R000045196
Research Areas
1Research History
3-
Apr, 2023 - Apr, 2024
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Apr, 2021 - Mar, 2023
Education
4-
Oct, 2021 - Mar, 2024
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Apr, 2020 - Sep, 2021
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Apr, 2018 - Mar, 2020
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Apr, 2014 - Mar, 2018
Committee Memberships
3-
Apr, 2024 - Present
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Apr, 2024 - Present
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Mar, 2024 - Present
Awards
1Papers
6-
17Quarterly Journal of Marketing, 44(1) 68-75, Jul 19, 2024 Peer-reviewedInvitedLead author -
149Studies on Commodities, 64(3・4) 1-17, 2024 Peer-reviewedLead author -
183Japanese Journal of Lifelong Sports, 19(2) 21-28, Jun, 2023 Peer-reviewedLead author -
115Does belonging to brand community increase members’ life satisfaction? A test in professional sports29(1_2) 2_75-2_97, Mar, 2023 Peer-reviewedLead authorCorresponding author -
340JSMD Review, 6(2) 31-40, Sep, 2022 Peer-reviewedLead author -
113Japanese Journal of Lifelong Sports, 18(2) 23-32, May, 2022 Peer-reviewedLead author
Misc.
1-
62Japanese Journal of Sport Management, 11(1) 47-51, Jul, 2019 Lead author
Presentations
14-
第68回消費者行動研究コンファレンス, May 19, 2024
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SEAMA 2024: Islands Tourism & Hospitality Management, Mar, 2024
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第66回消費者行動研究コンファレンス, May, 2023
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SEAMA 2023: Islands Tourism & Hospitality Management, Mar, 2023
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日本商品学会第72回全国大会, Dec, 2022
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第65回消費者行動研究コンファレンス, Oct, 2022
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第64回消費者行動研究コンファレンス, May, 2022
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SEAMA 2022: Islands Tourism & Hospitality Management, Mar, 2022
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日本スポーツマネジメント学会第13回大会, Mar, 2021
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日本スポーツマネジメント学会第13回大会, Mar, 2021
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日本スポーツマネジメント学会第13回大会, Mar, 2021
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日本生涯スポーツ学会第22回大会, Nov, 2020
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SEAMA 2020: Islands Tourism & Hospitality Management, Mar, 2020
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日本スポーツマネジメント学会第12回大会, Feb, 2020
Teaching Experience
12-
Sep, 2024 - Present
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Apr, 2024 - Present
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Apr, 2024 - Present
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Apr, 2024 - Present
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Apr, 2024 - Present
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Sep, 2023 - Mar, 2024
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Sep, 2023 - Mar, 2024
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Apr, 2023 - Mar, 2024
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Apr, 2023 - Mar, 2024
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Apr, 2023 - Mar, 2024
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Apr, 2021 - Mar, 2023
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Apr, 2021 - Mar, 2022
Professional Memberships
6Research Projects
3-
科学研究費助成事業, 基盤研究(C), 日本学術振興会, Apr, 2023 - Mar, 2026
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日本商品学会研究助成, 日本商品学会, Apr, 2022 - Mar, 2023
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笹川スポーツ研究助成, 笹川スポーツ財団, Apr, 2019 - Mar, 2020
Academic Activities
1
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Social Activities
1